Of course, this transition is challenging for a company that sells physical products and has bold ambitions to provide those products to more people in more places worldwide. Transforming NIKE in this way will take time and is a long-term commitment. It touches every aspect of our business, from how we design and make our products to how we engage our employees and other businesses in our value chain. nike uk store online It begins with placing sustainability at the beginning of the innovation process.
We focus sustainable innovation on our biggest areas of opportunity and risk. We ask difficult questions of ourselves, our business model and our industry. We seek to understand the meta-trends and the signals – strong and weak – that add complexity and uncertainty to the future. nike air max 90 sale online Rather than working to avoid only known risk, we work to understand where risks and opportunities may emerge as well as what’s needed to address them and enable new forms of innovation to take hold.
Based on extensive analysis of the impacts of our business across the value chain (see graph), we know that materials and manufacturing represent the greatest areas of impact on workers, communities and the environment, and the greatest potential for sustainable innovation.nike air max 90 mens cheap
While NIKE has focused on materials innovation for many years, most improvements across the industry have been incremental, not fundamental. The time is right for innovation that leads to a more sustainable palette of materials and chemistries (see Materials Matter). We have focused for many years on improving the working conditions of contract factory workers, increasing productivity, nike air max 90 mens cheap and reducing the environmental footprint of manufacturing, eventually bringing these threads together through implementation of lean manufacturing.
The future of lean for NIKE is to deliver profitable growth through sustainable manufacturing and sourcing. To do this, we are making lean NIKE, Inc.’s manufacturing standard. We require a commitment to lean as part of being accepted into our source base and a minimum commitment and progression for positive ratings by including it in our Sourcing and Manufacturing Sustainability Index, nike shoes sale online a component of our Manufacturing Index which assesses factories based on sustainability, cost, quality and on-time delivery. We are working with our supply chain to demonstrate the value of lean as a driver of sustained, improved business performance where workers are engaged and enabled to drive business success through continuous improvement. Some of the standard metrics we use to assess factory adoption include productivity, human resources management assessments, turnover, absenteeism, and factory implementation of and results from worker engagement and well-being surveys.